🤔 Why Track Website Traffic Without Cookies?

Cookies have been the backbone of web analytics for decades. But the landscape is changing rapidly:

⚖️ GDPR and CCPA require consent for tracking cookies, leading to annoying consent banners that many visitors reject
🦊 Safari and Firefox block third-party cookies by default, and Chrome is phasing them out
🛡️ Ad blockers target analytics cookies, leaving you with incomplete data
👁️ Visitors are privacy-conscious and may leave sites that track them invasively

The result? Cookie-based analytics often miss 30-40% of your actual traffic. Cookieless tracking solves this.

⚙️ How Cookieless Analytics Works

Privacy-first analytics tools like Copper Analytics track website traffic without storing any data on the visitor's device. Here's how:

🚫 No persistent identifiers: Instead of tracking individual users across sessions, we count page views and aggregate data in real time
📊 Session estimation: We use techniques like timezone and viewport size to estimate unique visitors without fingerprinting
☁️ Server-side aggregation: Data is aggregated on our servers, never stored on the visitor's device
🔒 No personal data: We don't collect IP addresses, device fingerprints, or any personally identifiable information

Cookieless doesn't mean limited. You can still track:

With Copper Analytics, setup takes about 2 minutes:

data-site="YOUR_SITE_ID"></script>

That's it. No cookie consent banner needed. No GDPR configuration. You're immediately compliant and tracking.

Ready to switch to privacy-first analytics? Copper Analytics offers a free tier with 10,000 page views per month. No credit card required.